Why Astound Magic curates the items it sells

We've been immersed in the world of magic for quite some time now, accumulating drawers filled with intriguing items that, truth be told, we might never use. Despite their cost, there's a faint hope that they'll age like fine wine and somehow transform into something better. Realistically, though, that's wishful thinking.

The magic-buying experience is inherently unpredictable - we never quite know what we're going to get. Add in the allure of product trailers and glowing testimonials, and the sizzle often outshines the steak.

Trust is a value we hold dear, and it's what sets Astound Magic apart from any other dealer or shop. One of our primary goals is to eliminate the disappointment associated with magic purchases.

The solution? Curate every item on the website, separating the wheat from the chaff. You'll still find a diverse selection, whether it's Mentalism, Card Tricks, or a levitation device, but each product meets a benchmark of quality, value for money, and functionality.

Unlike other shops that list every product, many automatically linked to wholesalers, Astound Magic takes a different approach. While it may limit choices, it adds a safety net, sparing you the frustration of endless options akin to searching for a film on Netflix.

Curating our inventory also allows Astound Magic to keep every single item in stock. This not only facilitates answering queries and handling returns seamlessly but also positions Astound Magic to provide same day order fulfillment and super fast local delivery within the USA and Canada without burdening our customers with paying additional import duties and taxes (applicable to USA and Canadian orders only).